Background

Porsche, an iconic name in the automotive world, represents excellence in engineering and timeless design. With a global clientele and fans spanning continents, effective multilingual communication became pivotal.

Why They Contacted Us

To maintain their global reputation and ensure consistent brand messaging, Porsche sought our expert translation services for their press releases and select sections of their website.

Challenges:

1. Upholding the brand’s premium tone and voice across multiple languages.
2. Handling technical automotive jargon and ensuring it’s universally understood.
3. Keeping pace with frequent updates in press releases and website content.

Our Solution

1. Dedicated Team Alignment: We established a team specifically acquainted with automotive terminology to work closely with Porsche’s communications department.
2. Website Localization: Beyond mere translation, we localized website sections, ensuring content resonated with each region’s automotive enthusiasts while retaining the brand’s luxury appeal.
3. Timely Press Release Translations: Recognizing the time-sensitive nature of press releases, we implemented a streamlined process, allowing for swift yet accurate translations.

Results

Thanks to our tailored translation solutions, Porsche’s global audience enjoyed timely, consistent, and clear brand communications. This seamless collaboration strengthened Porsche’s international presence and customer engagement.